Shozam was designed with search engine optimization (SEO) in mind, using standard HTML that is fully searchable for easy indexing. Additionally, pages are cross-linked, so search engines are led from page to page. SEO considerations were also important for limiting Flash animation (not parse-able by search engines). The Flash Intro animation adds just enough “sizzle” to your gallery without impeding search engines.
In addition to parsing a website’s content for indexing, search engines also crawl your website’s HTML code looking for metatags that also tell them about your site. Shozam optimizes your gallery for this search engine operation as well. Shozam takes your gallery title, captions and descriptions, and uses them as metatags in your Shozam site’s HTML code.
Additionally, the Shozam Business and BusinessPlus Editions include a “Tag” tab in Step 5, Manage Gallery, which lets you enter additional keyword and description metatags directly into your website code (more about this is an upcoming post). Adding keywords to the content of your Info Page, as discussed in previous posts, provides even more information for search engine indexing.
This wraps up our blog series on the Info page; I hope you found it helpful. For your convenience, here’s a list of links to all the Info page posts.
